AI Search Optimization (AIO, GEO & AEO)
Get found, cited and recommended by ChatGPT, Google AI Overviews and AI Mode, Perplexity, Claude & more.
Be the Answer, Not Just a Result
Search is changing. More of your customers are getting answers directly from AI tools like ChatGPT, Google’s AI Overviews and AI Mode, Perplexity and Copilot often without ever clicking through to a website. If your business isn’t showing up as a recommendation, or being cited in those answers, you’re invisible to a fast-growing share of your audience.
AI Search Optimization (AIO), also called GEO (Generative Engine Optimization) or AEO (Answer Engine Optimization) is the practice of structuring, writing and promoting your content so AI models understand it, trust it and choose to cite it. It builds on the same foundation as traditional SEO, with the technical and content adjustments AI engines specifically look for.
- AI Overview Visibility
- Structured Data & Schema
- Content Optimization
- Content Strategy
- Answer-Ready Formatting
- Digital PR
- Citations & Brand Mentions
- AI Visibility Tracking
Why AI Search Matters for Your Business
More reason to make sure your brand is the one AI tools choose to mention.
Being cited by an AI assistant carries the same weight a top Google ranking once did, sometimes more, because the AI is making the recommendation directly.
We focus on four key areas to earn that visibility:
1. Visibility Audit
See where — and whether — your brand currently appears across ChatGPT, AI Overviews and Perplexity for the questions your customers are asking.
2. Content & Structure
Rework and create content in the clear, well-organized, fact-forward format AI models prefer to pull from and cite.
3. Authority Signals
Build the reviews, mentions, listings, digital PR and backlinks that establish your business as a trustworthy source AI models rely on.
4. Tracking & Reporting
Monitor how often and how favorably your brand is mentioned across AI platforms, and adjust strategy as models change.
AI Search Optimization Services
A complete AIO/GEO program, covering the content, technical and off-site work needed to earn visibility in AI-generated answers.
On-Page & Content
- AI Visibility Audit
- Content Restructuring for AI Readability
- FAQ & Answer-Ready Content
- Topic & Entity Research
- E-E-A-T & Trust Signal Review
- Ongoing Content Optimization
Technical Foundations
- Schema & Structured Data Markup
- Crawlability & Bot Access Review
- Site Architecture & Internal Linking
- AI Crawler Configuration
- Basic WordPress training
Off-Site & Monitoring
- Citation & Listing Building
- Digital PR & Third-Party Mentions
- Review & Reputation Signals
- AI Mention & Citation Tracking
- Competitor Visibility Benchmarking
- Monthly Reporting
Frequently Asked Questions about AI Search Optimization Services
Click on the question to view each answer:
Don’t find your answer here?
Please feel free to contact us.
What is AIO, GEO or AEO?
They're different names for the same emerging discipline: optimizing your website and content so AI tools like ChatGPT, Google AI Overviews and Perplexity can understand, trust and cite it when answering a user's question. AIO stands for AI Optimization, GEO for Generative Engine Optimization, and AEO for Answer Engine Optimization.
How is this different from traditional SEO?
Traditional SEO focuses on ranking a page in a list of links. AI search optimization focuses on getting your content selected, summarized and cited directly inside an AI-generated answer. Many of the same fundamentals apply — quality content, technical health, authority — but the formatting, structure and signals AI models weigh most heavily are different, and we optimize for both together.
Which AI platforms do you optimize for?
We work across the major AI search surfaces, including Google AI Overviews and AI Mode, ChatGPT, Claude, Perplexity, Microsoft Copilot and Google Gemini, since each surfaces and weighs content a little differently.
How do you measure results?
We track how often, and how favorably, your brand appears across AI platforms for the queries that matter to your business, along with referral traffic from AI sources in your analytics. You'll receive regular reporting showing visibility trends over time.
How long does it take to see results?
Most clients begin seeing measurable movement in AI visibility within 60-90 days, though this varies by industry, competition and how much of the technical and content foundation is already in place. AI search optimization, like SEO, is an ongoing effort rather than a one-time fix. It is best handled in tandem with other marketing and brand building efforts.
Do I still need traditional SEO?
Can I start with just an AI visibility audit?
Absolutely. Many clients begin with a visibility audit to understand where they currently stand across AI platforms and what opportunities exist before committing to an ongoing program.